Starting
his career as an engineer, Oswaldo Koch worked in the petroleum
industry for several years. Later, he studied an MBA, became
a PMP and worked in IT for over 15 years - developing, testing
and maintaining computer software for major international
companies.
In 2000, as student at University of Victoria , Koch started
selling fitness products over the Web and learned the complete
process of bringing a new product to market - from conception
to refinement.
As
a project manager, Koch has implemented several projects
related to process improvements, IT infrastructure upgrades,
outsourcing, re-engineering and product development.
Koch worked for major national and international companies
including petroleum, telecommunication, petrochemical, finance,
human resources, health and fitness industries.
During
the past decade Koch has worked in product development, e-commerce,
direct response TV, and B2B with Fitness Quest, The Shopping
Channel, Icomm TV, and ShopNBC.
After completing his MBA, Koch devotes his time to analyzing
process improvements and business model for developing new
products and services with the correct use of technology.
Drawing upon his personal experience in the navy, martial
arts and the practice of sports, Koch has developed several
fitness programs. His routines are practical and his message
is clear:
“Core
strength is the foundation for physical and mental work. Core
strength makes our daily activities more efficient,”
says Koch. “Our internal organs, including our brain,
work better when our core muscles are strong to sustain the
correct posture.”
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"Oswaldo
was inspirational, touched everyone in the room. He was articulate,
charming, warm, inviting, and totally wonderful. The feedback
was terrific - we could not have done better!!!!
- Toastmasters
“The
audience was completely captivated and deeply touched by Oswaldo's
speech. One of my favorites parts was when Oswaldo explained
the fundamental moves for core training.”
- YMCA Connections
“Everyone
was excited with the content of his presentation. We were
delighted to hear such a dynamic and professional presentation
which was based on a sound understanding of marketing and
e-commerce.”
- BC Inventors Association
Koch
founded mastermoves.com in 2000 after experiencing a mountain
bike accident. The experience of the accident and painful
recovery helped him to understand the importance of Core
Training in the development of optimal fitness.
The practice of Core Training requires optimal hydration,
nutrition, exercise, hygiene and effective use of energy
in all action - mental and physical. As a result, improving
flexibility and strength not only prevents back problems,
it also improves the correct posture of the body for better
mental and physical performance.
The practice of sports triggers brain chemicals that make
you feel happier and more relaxed. Both physical and mental
well being are the result of regular practice of sports.
Sports
are the source of health and recreation.
Sports encourage the growth of team-spirit.
Sports
boost your self-confidence.
Sports
create discipline and direction to achieve our goals.
If
you want to enjoy sports and fitness, make sure you keep your
core muscles lean and strong - This leads to better endurance,
balance and stability, whether on the playing field or in
daily activities.
Oswaldo
Koch
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Starting
his career as an engineer, Oswaldo Koch worked in the petroleum
industry for several years. Later, he studied an MBA, became
a PMP and worked in IT for over 15 years - developing, testing
and maintaining computer software for major international
companies. 
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